Neuromarketing Debut in Slovenia

Mon 30 Mar 2009 Neuromarketing Well, the Slovenian Advertising Festival has drawn to a close, and I’ve finally got a few minutes to comment on the experience and share some of the things I learned in my few days in Portoroz. First, my Neuromarketing keynote, or “lecture” as seems to be the local translation, went just fine. I was a bit concerned about the language issue – 95% of the conference was in Slovenian, with only a few English segments. It seemed that language wasn’t as big a barrier

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